Llewellyn Devereaux

Founder & CEO of The Genie Group

Llewellyn Devereaux is a Visionary, Global Business Speaker (The stage is his Colosseum & the mic is his sword), and a best-selling author. His objective with his talks is to always invigorate, educate and inspire the clients’ audience leaving them wanting more & as a result, he’s given to clients worldwide.

He is the founder and CEO of The Genie Group and he consults for multiple companies across different industries in areas of innovation & strategy helping companies and governments with fresh & exciting ideas for growth while helping with implementation.

After completing his studies at Wits University having done Economics, he had an idea in 2012 to invent the world’s first premium anti-hangover shooter – Lohocla (alcohol backward), a product to help alleviate the symptoms of a hangover so that responsible people could still function after nights out. This product became available nationwide and soon to be exported to Europe and the USA.

As a result of the product’s success, he was named one of the top 40 under 40 Entrepreneurs in Africa by African Independent Magazine in 2018 and has been featured on multiple radio and TV interviews. He is now the founder of Craft Club Africa, Llewellyn Devereaux Seminars, Fashion X Africa, he is a Brand South Africa ambassador, a mentor at the Allan Gray Orbis Foundation & the Director of Innovation and Entrepreneurship for the Africa Trade Chain to help with the South African implementation of the AfCFTA (African Continental Free Trade Agreement) as seeing Africa thrive is a burning passion of his.

He is on a mission to create prosperity in Africa.

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